3 Top Tips To Make Your Exhibition Stand Out From The Crowds!

How do you encourage traffic to your stand? Keep visitors engaged?

How can your brand presence be strengthened and be a cut above the rest?

In the spirit of sharing creativity and trends for the future, we thought we would share a couple of production team and vimeo examples we’ve seen from others that are perfect to illustrate the blending of video and exhibitions to create impact.

1. The WOW of video – a Window On your World. As exhibition venues are often noisy environments explore freestyle graphic illustration and visual representation driven by video  to demonstrate your product. Take it one step further and incorporate some humour with a tailored 3d computer animation to tell your story. These solutions can be carefully tailored to your brand with high impact and a definite talking point!

[youtube width=”670″ height=”407″]http://www.youtube.com/watch?v=ecsCMahCUW4[/youtube]
2. Encourage communication to start long before your first visitor arrives at the stand! Take advantage of social media to filter out a video teaser or viral pre-exhibition to encourage visitors to come to your stand and pre-book meetings. This can be followed on with a competition or interactive solution to really engage and provide a memorable experience amongst the masses.

3. A relatively new creative technology which always gets us excited is 3d projection mapping which allows you to project onto any structure and breathe life through a new modern age exhibition structure. In conjunction with the production of 3D bespoke computer animated filming with even original sound tracks. The tables are turned and the exhibition environment is viewed as much more of an experience which triggers all of the senses, similar to a simulator!

Versatile installation and lighting techniques examples from others!

[vimeo width=”670″ height=”407″]http://www.vimeo.com/47403397[/vimeo]

Stay tuned!