World Travel Market – London – Excel Centre 2012

This week saw Comshows visit the World Travel Market (WTM) conference in London. We used it as an opportunity to catch up on the latest developments within the travel market to see if there were some interesting new destinations that had slipped our attention!

We were impressed by the regional set-ups which had a uniformity in terms of colour and their stand design. At the same time, they were great at expressing their own individual cultures. A special mention of course to the Brazil stand with a great replica football for all the sporting fans!

Destinations

Also, we were enthusiastic about the Russian destinations. Both Moscow and St Petersburgh provide an interesting background to any overseas conferences, with some really opulent hotels and buildings that are really rich in design heritage and combined with the ongoing developments in the conference and exhibitions centres. It is beginning to look like a really interesting destination that should be looked at. Combined with being the gateway from Europe to the Far East and only a short hop from the Middle East, it should be high on the list for a global internal conference.

Exhibitions Stands

There were some really interesting and colourful stands at the show with Brazil, Peru and Costa Rica reinforcing the colourful heritage of their respective countries. The Holland stand was great  for its focus on a really simple construction solution but really focus on how to bring in a really strong design thought process into the idea.

Look at the pictures below to see why we got so excited:

Whilst we don’t want to give away what we think it cost, we do think this is the most original use pop ups that we have seen with a very clear focus on the colour of the structure and how they then used the graphics.

We hope to show you some more pictures from a trip to WTM soon.